Today an organization's only route to sustainable competitive advantage is to become a customer-obsessed enterprise — which means that it focuses its strategy, energy, and budget on processes that enhance the knowledge of and engagement with customers and prioritizes these over maintaining traditional competitive barriers.

To do more than just talk about customer obsession, I&O leaders must shift the lion's share of their time, brainpower, and money to focus on the business technology (BT) agenda — the technology, systems, and processes to win, serve, and retain customers.? Application discovery and dependency mapping is a key ingredient on this journey towards customer obsession. It helps you get a deeper insight into your IT by automatically discovering components in your infrastructure and mapping dependencies amongst them.